Areas of Expertise
Branding & Identity
Art Direction
Campaign Key Visuals
Adaptation & Systems Thinking
Collaboration & Project Ownership
Design Tools & Execution
Art Direction
Campaign Key Visuals
Adaptation & Systems Thinking
Collaboration & Project Ownership
Design Tools & Execution
I'm a seasoned designer with a decade of experience across marketing, education, and tech. My work ranges from crafting impactful campaigns to developing comprehensive brand guidelines, driven by a sharp aesthetic and an eye for detail.
I believe in designing with a purpose: creating visuals that not only stand out but also connect meaningfully with the audience.
I believe in designing with a purpose: creating visuals that not only stand out but also connect meaningfully with the audience.
Education
Bachelor of Science in Digital Media
Singapore University of Social Sciences
Singapore University of Social Sciences
2020 - 2024
Diploma of Higher Education in Fashion Media & Industries
Goldsmiths' College, University of London
Goldsmiths' College, University of London
2012 - 2013
Diploma in Fashion Media & Industries
LASALLE College of the Arts
LASALLE College of the Arts
2010 - 2013